[et_pb_section fb_built=”1″ fullwidth=”on” theme_builder_area=”post_content” _builder_version=”4.27.4″ _module_preset=”default”][et_pb_fullwidth_image src=”https:\/\/cjurado.vccdigitalmedia.ca\/Portfolio\/wp-content\/uploads\/2025\/06\/Website-Mockup-scaled.png” _builder_version=”4.27.4″ _module_preset=”default” theme_builder_area=”post_content” title_text=”Website Mockup” hover_enabled=”0″ sticky_enabled=”0″][\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=”1″ theme_builder_area=”post_content” _builder_version=”4.27.4″ _module_preset=”default”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” theme_builder_area=”post_content” column_structure=”2_5,3_5″][et_pb_column _builder_version=”4.27.4″ _module_preset=”default” type=”2_5″ theme_builder_area=”post_content”][et_pb_gallery _builder_version=”4.27.4″ _module_preset=”default” theme_builder_area=”post_content” gallery_ids=”184,185,186,181,172,171″ fullwidth=”on” hover_enabled=”0″ sticky_enabled=”0″][\/et_pb_gallery][\/et_pb_column][et_pb_column _builder_version=”4.27.4″ _module_preset=”default” type=”3_5″ theme_builder_area=”post_content”][et_pb_accordion _builder_version=”4.27.4″ _module_preset=”default” theme_builder_area=”post_content” hover_enabled=”0″ sticky_enabled=”0″][et_pb_accordion_item title=”Concept” _builder_version=”4.27.4″ _module_preset=”default” theme_builder_area=”post_content” open=”off” hover_enabled=”0″ sticky_enabled=”0″]<\/p>\n
To define Domenica Albuja\u2019s brand identity, I focused on her culturally sensitive therapy approach and the need for a warm, supportive, and professional image. Through discussions, I identified key values\u2014healing, empowerment, and trust\u2014and translated them into moodboards that reflected her vision. The goal was to create a brand that felt inviting yet credible, ensuring clients felt safe and understood while reinforcing her expertise<\/p>\n
[\/et_pb_accordion_item][et_pb_accordion_item title=”Brand Essence” _builder_version=”4.27.4″ _module_preset=”default” theme_builder_area=”post_content” open=”on” hover_enabled=”0″ sticky_enabled=”0″]<\/p>\n
The logo and style had to balance professionalism with warmth. I explored name options that reflected growth and well-being, then developed a calm, modern logo using soft, grounding colors and welcoming typography. The final design embodies self-discovery and resilience, aligning with Domenica\u2019s therapeutic approach while maintaining a professional, approachable aesthetic<\/p>\n
[\/et_pb_accordion_item][et_pb_accordion_item title=”Digital Pressence” _builder_version=”4.27.4″ _module_preset=”default” theme_builder_area=”post_content” hover_enabled=”0″ sticky_enabled=”0″]<\/p>\n
For her website and social media, I ensured a consistent, user-friendly brand presence. The website was structured for easy navigation with a cohesive visual identity. I created social media templates, typography, and messaging guidelines to maintain brand consistency. The goal was to make content creation seamless and impactful, allowing Domenica to engage her audience while staying true to her brand.<\/p>\n
[\/et_pb_accordion_item][\/et_pb_accordion][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ fullwidth=”on” theme_builder_area=”post_content” _builder_version=”4.27.4″ _module_preset=”default”][et_pb_fullwidth_image src=”https:\/\/cjurado.vccdigitalmedia.ca\/Portfolio\/wp-content\/uploads\/2025\/06\/Business-Card-Mockup-scaled.jpg” _builder_version=”4.27.4″ _module_preset=”default” theme_builder_area=”post_content” title_text=”Business Card Mockup” hover_enabled=”0″ sticky_enabled=”0″][\/et_pb_fullwidth_image][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"
To define Domenica Albuja\u2019s brand identity, I focused on her culturally sensitive therapy approach and the need for a warm, supportive, and professional image. Through discussions, I identified key values\u2014healing, empowerment, and trust\u2014and translated them into moodboards that reflected her vision. The goal was to create a brand that felt inviting yet credible, ensuring clients […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-179","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/cjurado.vccdigitalmedia.ca\/Portfolio\/wp-json\/wp\/v2\/pages\/179","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cjurado.vccdigitalmedia.ca\/Portfolio\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/cjurado.vccdigitalmedia.ca\/Portfolio\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/cjurado.vccdigitalmedia.ca\/Portfolio\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cjurado.vccdigitalmedia.ca\/Portfolio\/wp-json\/wp\/v2\/comments?post=179"}],"version-history":[{"count":4,"href":"https:\/\/cjurado.vccdigitalmedia.ca\/Portfolio\/wp-json\/wp\/v2\/pages\/179\/revisions"}],"predecessor-version":[{"id":189,"href":"https:\/\/cjurado.vccdigitalmedia.ca\/Portfolio\/wp-json\/wp\/v2\/pages\/179\/revisions\/189"}],"wp:attachment":[{"href":"https:\/\/cjurado.vccdigitalmedia.ca\/Portfolio\/wp-json\/wp\/v2\/media?parent=179"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}